ModernWell, the women-centered coworking space founded in Minneapolis, is expanding to downtown Wayzata with a second location set to open later this year—bringing fresh energy to a development that has long struggled to find its rhythm.
According to an article from the Minneapolis/St. Paul Business Journal, ModernWell will occupy 2,500 square feet on the ground floor of The Hotel Landing at 985 Lake Street East, part of The Promenade of Wayzata, a mixed-use development by Presbyterian Homes. The space, which has sat vacant for nearly seven years, will soon feature open coworking areas, private offices, meeting rooms, phone booths, a kitchenette, and a patio with views of Wayzata Bay. Members will also enjoy complimentary underground parking.
The Promenade—built on the site of the former Bay Center mall—has faced leasing challenges since its inception. But with ModernWell signing on and other recent activity nearby, there appears to be renewed momentum in activating the ground-floor commercial spaces and revitalizing this central stretch of Lake Street.
Julie Burton, ModernWell’s founder and a longtime advocate for women in business and wellness, launched the original location in 2018 in Minneapolis’ Bryn Mawr neighborhood. She created ModernWell to be “a bright, warm, comfortable space where members are inspired to unleash their creativity and empowered to achieve personal and professional success,” according to the company’s website.
Unlike the more residential setting of its original home, the new Wayzata outpost will offer a highly walkable environment—with restaurants, boutiques, fitness studios, and the lake just steps away.
The lease was facilitated by Emily Massie of Colliers real estate, who secured the deal at a below-market rate. Burton and her team also hold first rights to an additional 10,000 square feet within the same building should the coworking space reach capacity.
ModernWell’s arrival not only marks a new chapter for professional women in Wayzata—it may also hint at a broader comeback for The Promenade, and a more vibrant, connected downtown.
City Manager Jeff Dahl and Mayor Andrew Mullin at the first ever Wayzata Business Council.
Wayzata has long been a destination city, attracting visitors with its thriving restaurant scene, lakeside charm, and business-friendly environment. But as the community grows, so do the demands on public services, infrastructure, and public safety.
At the first-ever Wayzata Business Council meeting on March 20, 2025, City Manager Jeff Dahl and Mayor Andrew Mullin addressed local business leaders, outlining the city’s economic trajectory, current development projects, and the financial challenges that come with success. The event was hosted by the Wayzata West Metro Chamber of Commerce, although membership was not required for attendance.
Development and the Evolving Landscape of Wayzata
City Manager Jeff Dahl provided an overview of key developments shaping Wayzata’s business district. From long-anticipated projects breaking ground to pending proposals, he underscored the impact of ongoing growth.
In discussing the Promenade commercial space, Dahl stated, “We expect some of those vacancies to fill up,” highlighting the progress on long-vacant spaces.
Dahl also briefly summarized key developments underway in Wayzata:
Wells Fargo Redevelopment – A transformative project adding 70 residential units, including townhomes and apartments along Superior Boulevard.
201 Lake Street – A 30-unit condo development replacing the old Coldwell Banker Burnet building, led by developer Lowell Zitzloff.
Moments of Wayzata – A modern senior living facility set to replace Meridian Manor, addressing the need for updated housing options for older residents.
Lamborghini Dealership – A major proposal at Wayzata Boulevard and Central Avenue, replacing a long-abandoned gas station with a high-end showroom.
Dahl emphasized that while new developments enhance Wayzata’s vibrancy, they also place increased demand on public works, police presence, and infrastructure maintenance.
“We’ve got Panoway, we’ve got successful business development happneing, a lot of new restaurants, and a lot of people with the pandemic and unrest in the central cities. We have seen a shift of activity from Minneapolis to other area like Wayzata. We are popular, and people want to be here,” he explained.
“It’s not without a cost, because of the activity, our public works crews are out more often cleaning.” To manage these growing demands, city leaders have been forced to examine new revenue streams—one of which may be a local food and beverage sales tax.
The Financial Reality: Rising Costs & Tax Pressures
Mayor Andrew Mullin took the stage to provide historical context on Wayzata’s financial challenges that began in 2008.
Mullin reflected on his 17 years in and out of local politics, recalling how the city deliberately sought to attract independent restaurants and create a welcoming environment for visitors.
Mullin stated, “…the two things we focused on to revitalize downtown were the Panoway project, which started as a small initiative, and attracting independently owned restaurants by making it easy for them to set up here, open their doors, and create inviting spaces with beautiful patios and great food.”
That strategy has undeniably succeeded, but it has also led to rising costs in maintaining public safety and infrastructure.
With property tax levies up 40% over the past four years, commercial property owners—who pass these costs on to tenants—are feeling the squeeze.
Mullin addressed how the increasing need for public safety funding has grown, “…the current trend in generating revenue to fund police services is not sustainable.”
Why a Sales Tax?
To help alleviate this financial strain, Wayzata is considering a food and beverage sales tax, which would capture revenue from visitors rather than solely taxing property owners and businesses.
Mullin acknowledged concerns but pointed to Excelsior’s existing local area sales tax as an example, noting that it has not deterred customers or hurt businesses there.
The mayor used his own property assessment to highlight the issue, noting that under the proposed food and beverage tax, he would need to spend $30,000 in downtown Wayzata to match his annual and recurring $144 property tax increase.
“For context, at a half percent, $100 is fifty cents… and for a $10,000 wedding bill, it’s fifty dollars,” he said. “So we don’t think it’s significant pass-through to the person visiting or buying food and beverage in Wayzata.”
Mullin also clarified that the city cannot impose this tax at this time, “We currently have no ability to implement it. The legislature will not allow any city to impose a sales tax on its own at this time, and we don’t yet know how it will unfold.”
While the plan is not yet approved, Wayzata leaders are actively engaging businesses to gather input before moving forward.
Next Steps & Business Input
Mullin made it clear that city leadership wants to hear from business owners before taking any further action.
“We owe it to you to hear your concerns,” he told the crowd. “If 6Smith and the Hotel Landing and Red Cow and CoV and who else is here in the food and beverage [industry]… if I don’t hear from you, I’m going to be disappointed.” He also indicated he has reached out personally to each restaurant in town.
With additional town halls and business forums planned, Wayzata officials aim to ensure that any revenue solution benefits both the city and its business community—without placing an undue burden on the very entrepreneurs who have made Wayzata a success.
Wayzata is about to welcome a fresh and vibrant addition to its bustling restaurant scene. Toastique, a gourmet toast and juice bar, will officially open its doors on Saturday, November 16th, at 8 a.m. Located at 320 Engel Street, in the Promenade of Wayzata, and just steps from popular spots like Hotel Landing and the Wayzata Yacht Club, Toastique is gearing up for a grand debut. And here’s something fun—if you’re one of the first 100 guests, you’ll receive $50 in rewards to use on future visits, with a minimum purchase of $10.
The husband-and-wife team behind the new venture, Scott and Laura Seabloom, are no strangers to the area. The Seablooms have long admired Wayzata’s small-town charm and vibrant, health-conscious community. “For 15 years, we’ve dreamed of opening our own business, and when we discovered Toastique, we were immediately drawn to its vision,” said Scott. He even plans to bike to work from their nearby home. With two more Twin Cities locations on the horizon, this Wayzata spot is the first of many.
Avocado Smith Toast. Submitted photo.
What sets Toastique apart? Its menu, of course. Think of artisanal toasts like the Avocado Smash with marinated tomatoes and microgreens or the Tomato Burrata with pesto and balsamic glaze. They’re also offering fresh smoothies, nutrient-packed bowls, and cold-pressed juices made in-house daily. And for those looking for a sweet, dairy-free treat, the Wayzata location will feature vegan soft-serve ice cream—served in walleye-shaped cones, a nod to Minnesota’s state fish.
The Seablooms’ choice to bring Toastique to Wayzata seems like a perfect fit. Originally a railroad town, Wayzata has blossomed into a sought-after lakeside destination known for its culinary diversity. Locals and visitors alike are sure to appreciate Toastique’s focus on healthy, beautiful, and delicious food. Whether you’re grabbing a cup of hot matcha or indulging in a cold-pressed juice after a walk by the lake, this new spot promises to become a go-to destination.
Toastique is set to be open from 7 a.m. to 5 p.m. daily, making it an easy stop for breakfast or an afternoon pick-me-up. So, mark your calendars for November 16th—this is one opening event you won’t want to miss.
Wayzata is gearing up for a weekend of fun, fitness, and festive fall traditions with the highly anticipated Boo Bash Dash, happening this Saturday. Organized with the perfect blend of community spirit and seasonal charm, this family-friendly event promises to offer something for everyone—runners and revelers alike.
The event will feature four race categories for participants of all skill levels, all taking place on certified courses. Whether you’re looking to take a leisurely jog or set a personal best, the Boo Bash Dash has you covered with the following race options:
5K and 10K races: Perfect for runners looking for a scenic challenge.
The Competitive Lake Street Mile: A fast-paced mile-long sprint for those with a competitive edge.
Family Fun Run: Designed for all ages, it encourages families to run or walk together.
In addition to the races, the Boo Bash Dash will host a Pumpkin Derby—a fan-favorite event where decorated pumpkins roll their way to victory—and a crowd-pleasing Pie Eating Contest for those who prefer a more relaxed form of competition. All of these activities will take place primarily in the Promenade area near The Hotel Landing, creating a hub of excitement and camaraderie.
event photos Boo Bash Dash
The race courses will wind through some of Wayzata’s most scenic streets, including Lake Street, portions of the Luce Line Trail, and into the charming Highland neighborhoods. The entire event runs from 9 a.m. to noon, but participants are encouraged to pick up their packets early on Friday between 3 p.m. and 6 p.m.
Families are invited to show off their creativity with a costume contest. Whether you’re a spooky ghost, a favorite superhero, or something entirely original, the Boo Bash Dash is the perfect time to dress up and join the fun.
As part of the broader Boo Bash celebration, Wayzata’s businesses will open their doors for trick-or-treating from 11 a.m. to 2 p.m. Look for participating shops marked with festive posters, and don’t forget to stop by Lunds & Byerlys, which will be hosting its own event complete with free hot dogs and photo opportunities.
With pleasant weather on the horizon, the Boo Bash Dash is expected to draw a large turnout. Whether you’re there to race, eat pie, or collect candy, there’s no shortage of ways to enjoy this special day in Wayzata. Registration is still open and will remain available until 20 minutes before each race on the day of the event.
For more information on the race and trick-or-treating details, visit the Wayzata Chamber of Commercewebsite. Get ready to lace up your running shoes, don your favorite costume, and enjoy a fall day filled with fun!
A new gourmet toast and juice bar, Toastique, is set to open its doors in Wayzata in the fall of 2024 under franchise agreement signed by owners Scott and Laura Seabloom.
Toastique specializes in toast-centric creations, including signature offerings like an Avocado Smash, 3 Cheese Italian, Smoked Salmon, Peanut Butter Crunch, Tuscan Tuna, and Spicy Crab.
In addition to their gourmet toast selections, Toastique’s menu features entrée bowls, cold-pressed juices, smoothies, wellness shots, and coffee, all made with fresh, seasonal, and responsibly sourced ingredients.
“We believe healthy food should be simple to understand, easy to enjoy, and accessible to everyone,” said a Toastique spokesperson. “Our mission is to make eating healthy not just accessible but exciting and enjoyable.”
Inspired by the vibrant culture of Washington, D.C., yet infused with a neighborly, small-town atmosphere, Toastique’s menu reflects both international flair and local sensibilities.
The restaurant prides itself on using pure ingredients without preservatives or additives, ensuring customers can enjoy their meals guilt-free.
The addition of Toastique is expected to complement Wayzata’s growing dining scene, offering a new option for health-conscious residents and visitors alike.
For more infomation, visit the Toastique Wayzata website.
The Wayzata City Council voted 4-1 to instruct staff to draft a resolution for the denial of an application submitted by Presbyterian Homes on Tuesday, January 9th.
The proposal sought to convert the former Lunds & Byerly’s retail space at the Promenade’s Superior Block into loft-style condominiums.
City Staff is expected to present findings of fact and a final resolution for denial in the future.
Despite a 4-3 recommendation for approval by the Planning Commission on November 6, the proposal faced opposition during the City Council vote.
Mill Street in Wayzata.
Presbyterian Homes and Services, the property owner, aimed to breathe new life into the 35,374 square feet of vacant retail space, formerly Lunds & Byerly’s Kitchen, with plans for 12 loft-style residential condo units.
The retail space has been dormant for approximately 6.5 years.
A report by City Staff highlighted challenges within the retail portion of the Promenade project, revealing a 38% vacancy rate, with 8,700 square feet along Lake Street remaining vacant since construction.
The Promenade Loft Condos concept by Chris Palkowitsch – BKV Architects.
Economic hardship affecting the applicant due to operating costs traditionally borne by tenants, was cited at the meeting.
Originally approved in 2007 as part of the Wayzata Bay Center redevelopment, the Promenade’s Planned Unit Development (PUD) has undergone changes reflecting shifts in retail dynamics over the past fifteen years.
Presbyterian Homes emphasized the impact of online shopping and pandemic-related strains on retailers, prompting a reevaluation of the use of brick-and-mortar spaces.
Challenges in leasing existing retail spaces were attributed to the evolving nature of retail, along with visibility, foot traffic, and elevation concerns.
During the City Council meeting, Mayor Johanna Mouton voiced concerns about the persistent vacancy, urging collaboration with Presbyterian Homes.
The mayor expressed disappointment in the perceived lack of engagement, calling for a solution and suggesting a more active dialogue, “We have been concerned about the vacancy. To say there were tens of thousands of hours spent on this (redevelopment) project at a City level, a community level, and by Presbyterian Homes is an understatement. For years we have received feedback, asking what is going on over at Folkestone? It’s vacant, it’s constantly vacant.”
Mouton continued, “We were so concerned… (that we asked) what is going on, how can we work with Presbyterian Homes to fill this space, Staff please reach out to them… let’s come to the table, lets figure out a solution, what does that look like… crickets, crickets… it’s a bit of a poke in the eye and it doesn’t make us look good.”
Former Lunds & Byerlys Kitchen space has sat empty for 6.5 years.
Mouton also indicated how positive the relationship with Presbyterian Homes representatives had been during the initial development, “…John Merhkens… he was a wonderful advocate throughout the construction process, when issues would arise he came to the table always, communicative, responsive.”
Lisa Albain of Presbyterian Homes stated in response, “First of all, I’m not passing the buck, I apologize for the experience you all have had, I was not a part of the conceptual development of Folkestone, nor was I a part of the leasing efforts for the retail space up until about nine months ago. The people who were a part of Presbyterian Homes, and Folkestone that you had relationships with have retired and are no longer with the company any more. We are doing our very best to locate files, to understand history, to really right the ship and I think we have done a very good job in the last year, it’s changing.”
One of the retailers the Council and Presbyterian Homes celebrated together in the meeting was the placement of Red Cow Gourmet Burgers near the Hotel Landing.
However, questions were raised about the information presented to the Planning Commission by Council Member Molly MacDonald, “I’ve been disappointed with what you guys have shown up with in terms of data to the planning commission meeting, there was a little bit more context in this packet, but to say we have contacted everyone, we have reached out to all these people, you said you have been engaged, like what restauranteurs did you engage with? I feel like there isn’t any hard data showing what you have actually done, and I have this being juxtaposed with a developer at 50th & France who had been courting my retail business in Wayzata at the same time I was trying to get ahold of you guys, and I kept thinking, why can’t they hire this guy who calls me once every six months, offers deals, and now that space is vibrant, active, and fully leased to my knowledge.”
Presbyterian Homes highlighted unique challenges posed by the deep and extensive retail space, making it difficult to attract boutique retailers.
The site’s depth and access issues were emphasized, with concerns about visibility, walkability, and the absence of credit-worthy tenants willing to lease the space.
Presbyterian Homes attorney Christine Eid stated, “There are objective challenges with this space that won’t be resolved, and at this point in time it’s costing the owner over $300,000 in operating expense losses, and requiring this to be commercial and not allowing some flexibility, it removes the ability of the owner to actually make it economically viable.”
The east end of Mill street is the only place where the retail is flush with the street, around the rest of the perimeter one has to walk up many stairs, and a loading dock on the northwest side of the property also creates access issues.
The Promenade mixed use project has approximately 111,000 feet of retail and commercial space in all the blocks, and the conversion to residential condos would be an impact of approximately 24% of that commercial space; and 2% of the overall Promenade project which exceeds over one million feet including condos, retail, the hotel, senior living etc.
The potential denial of the proposal underscores ongoing challenges in leasing efforts at the Promenade, stay tuned for more coverage.
Food enthusiasts and wine connoisseurs, mark your calendars! A new culinary haven, Red Cow, is set to make its grand debut in Wayzata’s Promenade on October 25, 2023. This modern tavern promises an unforgettable dining experience, specializing in handcrafted burgers and a carefully curated wine selection.
Red Cow location in the Wayzata Promenade. Photo Daniel Gustafson.
Known for its exceptional cuisine and warm ambiance, Red Cow Wayzata is expected to become a local favorite in no time. Guests can anticipate a welcoming and relaxed atmosphere that fosters memorable gatherings with friends and family. The cozy yet sophisticated interior design will make everyone feel right at home while enjoying top-tier service and a menu brimming with mouthwatering delights.
The heart of Red Cow’s offerings is its handcrafted burgers, meticulously prepared to cater to a variety of tastes. From classic cheeseburgers to inventive, gourmet creations, there’s something for everyone. The menu also boasts a delectable selection of appetizers, sandwiches, and salads, ensuring that even the most discerning palates are satisfied.
Complementing the culinary excellence, Red Cow takes its wine selection seriously. Patrons can explore a thoughtfully curated wine list, featuring both local and international options that pair perfectly with their chosen meals. This tavern promises a unique wine experience, making it a must-visit for oenophiles in the area.
Red Cow’s commitment to delivering exceptional food and drinks extends to its attentive and friendly service staff. They are dedicated to creating an unforgettable dining experience, ensuring that each guest leaves with a smile.
Wayzata’s Promenade, known for its upscale shopping and dining options, will undoubtedly benefit from the addition of Red Cow. Whether you’re seeking a casual lunch, a romantic dinner, or a spot to relax with friends, Red Cow will cater to all occasions.
The opening of Red Cow on October 25th is set to create a buzz in the Wayzata restaurant scene, offering a new and inviting destination for residents and visitors alike. Make sure to mark your calendars, as this modern tavern promises to deliver a delightful dining experience in the heart of Wayzata.
Red Cow 881 Lake Street North Wayzata MN 55391 (952) 460-1220 RedCowMN.com
The upscale burger chain will open it’s 6th location in the Promenade at 881 Lake Street, near the Hotel Landing
Red Cow handcrafted burgers will open in the former Fly Fleet Running space at the Promenade of Wayzata.
Image courtesy Red Cow.
The menu will feature brunch on Saturdays and Sundays including a breakfast burner featuring two patties, peanut butter, bacon, and over-easy egg, cheddar on a sourdough bun.
Appetizers will include on the bone or gluten free boneless wings in four different flavors; Wisconsin cheese curds, mini reubens and ahi crisps to name a few.
Salad options include the Red Cow signature salad, a combination of mixed greens, crispy prosciutto, sunflower, pumpkin, hemp seeds, and shaved parmesan topped with a balsamic vinaigrette. A wedge salad features iceberg lettuce, heirloom tomoatos, bacon, red onion, and blue cheese.
Burger fans will have no shortage of options. The ultimate burger will feature a certified angus beef burger, wisconsin aged cheddar & red cow sauce. Lettuce, tomato, and onion are available upon request. Other burgers options include a breakfast burger, a patty melt, a turkey burger, an Ahi tuna burger, and more.
A variety of draft beers will be available, as well as traditional cocktails such as an old fashioned, a mos-cow mule, a strawberry margarita, and more.
Wine selections will include rose, prosecco, sauvignon blanc, pinot grigio, riesling, pinot noir, cabernet sauvignon, and more.
Other distilled spirits will be available as well.
Stay tuned to Wayzata.com for more information as it develops.
In a remarkable legal move, Anthropologie, a division of Urban Outfitters, has fired back at Wayzata Bay West Retail, the owner of the Promenade, with a countersuit alleging a failure to fill the retail space with “first-class” retail tenants relieves the company from paying higher rents.
The Promenade’s landlord had previously filed an eviction notice against Anthropologie in February, citing unpaid rent and fees in excess of $180,000.
Anthropologie in Wayzata. Video Daniel Gustafson.
Anthropologie claims that it only owes “alternate rent,” which is equivalent to 5% of gross sales until the Promenade can lease more than 75% of its retail space to high-quality tenants.
The alternate rent is 2-3 times less expensive than the standard rent under the lease agreement, according to court documents.
Despite the wildly successful development of luxury condominium buildings like Regatta Wayzata and the Landing, the Promenade has experienced issues with filling its retail spaces, particularly on the interior of the development. The suit alleges that because a school occupies a significant portion of the West Block the co-tenant requirements in the lease cannot be met.
The challenge for the retail commercial space environment was apparent prior to the redevelopment. Long term Wayzata residents may recall that the shopping center, formerly known as the Wayzata Bay Center, was torn down in 2012 due to difficulties in securing retail occupants.
Anchor tenants The Foursome, The Pancake House, True Value Hardware, and Ben Franklin occupied large areas of the shopping center, but much of the old Wayzata Bay Center sat empty for extended periods of time and was deemed blighted and obsolete by the Wayzata Council in order to utilize TIF funds for development.
A more recent and significant closing was Lunds & Byerlys Kitchen located in the Superior Block of the Promenade, a test store for the upscale grocer who evaluated a combination grocery store / deli / restaurant concept that was a favorite for locals. It occupied 17,000 feet over three years at the newly developed site until corporate pulled the plug in 2017. Other entities have also come and gone over the years.
It remains to be seen how this legal battle will play out, but one thing is for sure: all eyes are on Wayzata Bay West Retail and Anthropologie as they wage war in the courtroom.
The stakes are high for both parties involved in this legal battle. This dispute highlights the challenges faced by developers and retailers in today’s rapidly evolving retail landscape. With the rise of e-commerce and changing consumer preferences, traditional brick-and-mortar retail spaces must adapt or risk becoming obsolete.
As the case moves forward, local residents and business owners are watching with keen interest, as the loss of Anthropologie could impact the Promenade and the Wayzata retail community for some time.
The article was edited on 3/14/2023 at 5:27pm to clarify that the dispute between the parties resides in the occupancy of the West Block of the Promenade of Wayzata, not the whole of the shopping center.
It’s that time of year again, as the Wayzata Farmers’ Market gets ready to gear up for another season. Organizer Debra Hoen recently tweeted this image, and I’m posting it so the Wayzata Community knows the changes.
New this year is the location of the market–301 Promenade Avenue. In years past it had been held in the American Legion parking lot.
Patrons can expect to find local produce, meats, honey, salsas, jams, breads, perennial plants, flowers, and more.
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